Session COF: Foundations and the Morphing Media
Arianna Huffington:
Will the new media with its citizen journalists direct more giving to smaller nonprofit groups? She contends the old mass media helped inform philanthropy to the degree that it helped large prestigious organizations.
Blogs are obsessive (suffer from obsessive compulsive disorder) as opposed to old media's attention deficit disorder (what is happening in Kosovo? Anybody heard about Elian Gonzalez lately?). This kind of ongoing coverage could be more informative for philanthropy.
A great possibility. And something for the philanthropic industry to jump on now and begin to track.
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A key element of a citizen journalism website in New Zealand (with plans to expand to other domains) which I am involved in, is that we give a web presence at no cost to small, community not-for-profit groups when a small local business nominates that group for a free web page. All the business has to do is take their own (very low cost) web page on our website. The website is www.iworldpeople.co.nz
We are relaunching in a couple of weeks with a re-designed site, having run a 6 month pilot last year.
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